广告的利与弊（1）
Nowadays, no matter where you get around in a city or even in the countryside, it is pretty easy for you to find one or two signs introducing a product. This has been increasingly becoming popular in our daily lives. Whether the influence of advertising is good or bad could be examined as follows.
We will start by talking about the merits of advertising. Firstly, advertising is informative, which provides the customers with a quick access to the product needed. Take me as an example. I am a new resident of Guangzhou, a metropolitan city located in the south of China. At the very beginning when moving to this city, I did not have a clue about where to purchase all of the necessities for my newly-bought flat. Thanks to the ads on TV and in newspapers, amazingly almost all of the items ranging from furniture to household appliances were settled within a week. Secondly, consumers can expect to have a best price by comparing and contrasting the prices and specifications of the commodity advertised by different suppliers.
However, advertising involves some defects and I would like to list two of them herein. Initially, the popularity of advertisements has been growing along with the increased layout of design as well as showing up in the marketplace more frequently. The cost will definitely be passed on to the customers. Furthermore, the generation Y would probably lose their individuality because many of them buy the same goods advertised constantly in media during a certain period of time, which makes them appear alike.
After the above analysis of the pros and cons, I tend to be in favor of the positive effects. Undoubtedly, nothing is more important than living in a society where ordinary people can enjoy the conveniences and competitive prices brought by commercials. I believe that the negative effects can be minimized through sustainable economic growth and education.
如今，无论在城市或者在乡村的哪个地方，要找到介绍产品的一两个标记很容易。这在我们的日常生活中已日益普遍。到底广告的影响是好是坏可以剖析如下。
我们将开始讨论广告的优点。首先，广告信息提供给用户快速了解产品的需要。以我为例，我是一个新的广州居民，一个位于中国南部的城市。最初搬到这个城市时，我不知道去哪里为我的新公寓购买所有的必需品。感谢电视和报纸广告，令人惊讶的是几乎所有的东西从家具到家用电器一周内解决了。其次，消费者可以通过由不同供应商的广告比较和对比价格和商品规格得出一个最好的价格。
然而，广告也包含有一些缺陷，我想列出其中的两个。最初，广告的日益普及与增强的布局设计显示在市场上越来越频繁，成本会转嫁给顾客。此外，这一代人可能会因为他们在一定时间内的许多人购买媒体上广告的同一商品而失去了自己的个性，这使得他们看起来一样。
通过对优点和缺点上述分析后，我趋向于正面的影响。毫无疑问，普通人生活在社会里，没有什么比通过广告购买商品可以享受的便利而有竞争力的价格这更重要的。我相信的负面影响可以通过持续的经济增长和教育降到最低。
广告的利与弊（2）
随着时代的发展，广告已经成了人们生活中不可缺少的一部分。平时在家看电视，各种各样的广告都会插播在电视节目中，让人不得不看。在春节期间，大家出门买东西，广告牌上也打着某某商品的广告，还有车站站牌上，也有许多类似的广告。那么，广告对于消费者来说到底是利还是弊呢?
正是事物矛盾的两方面，所以要解决这一矛盾，必须坚持一分为二的方法，防止片面性。
广告的优点是能正确引导消费者消费，使消费者更加了解商品，买得放心。但它的缺点是虚假广告太多，蒙骗消费者，并且占用电视太多时间。因此，不能只看到广告的好处，也不能只强调它对人们造成的不好的一面。我们应该做的是适当发展广告行业，提高其质量。
广告的利与弊（3）
在我们的生活中，处处都能见到广告的身影。在家里，电视上播放着广告;在小区里，墙上贴着广告;在街上，商家挂着广告牌……广告真是无处不在啊!
只要我们仔细观察，就可以发现，很多广告都是篡改成语而来。比如某止咳药广告，把刻不容缓改成了"咳"不容缓;某蚊香广告，把默默无闻改成了默默无"蚊";某热水器广告把随心所欲改成了随心所"浴";某摩托车广告，把其乐无穷改成了"骑"乐无穷。这些广告创意对商家有非常大的好处，它朗朗上口，简明易记，吸引眼球，让人一看就明白。商家也可以从中获得更大的商机，吸引更多的顾客。
但这些谐音广告让原来的成语改头换面，不但改变了成语的本意，还给人一种胡乱搬用的感觉。尤其是我们小学生，看多了这样的广告，容易被误导，会认为成语本身就是这样。我曾看到过这样一则笑话，有一位语文老师上课时，在黑板上写下以貌取人四个字。坐在下面的一名小学生，立刻举手纠正道：“老师，您写错了，应该是帽子的帽。”“为什么呀?”“因为我家附近，有一家店名就叫‘以帽取人’。”老师听了哭笑不得。
谐音广告给商家带来了很多利益，却给我们小学生带来了一定的弊端。所以，我想在此呼吁：广告商们，请你们正确使用广告语!请为中华五千年的传统文化留一片净土!请为我们小学生留一片学习祖国文化的洁净天空!
广告的利与弊（4）
Speaking of advertisement, some people dohave a bad feeling for it. They argue that it happens quite often that when they are enjoying a movie, then advertisement pop up and disappoint them.While, some people believe that advertisement is great for they are informed of some new and inexpensive products or other things. In my point of view, I think advertisement is a disaster. Reasons are as follows.
First of all, most advertisements are full of fake information. Most manufacturers prefer to advertise their products;hence they will try to use exaggerated and even fake information to attract customers.
Secondly, advertisement can be annoying.When people are watching TV programs or listen to radios, if advertisement breaks in by midway, then people will get annoyed because ads make them forget what they are watching or listening.
Thirdly, ads cheat on customers. For most customers, they would buy the products pasted in advertisement because they believe what the ads say. Since advertisements are usually dishonest, most customers will find themselves cheated after they buy the product in ads.
All in all, since advertisement is so annoying, full of fake information and cheat on customers, I don’t think advertisement is popular among us.
广告的利与弊（5）
In recent years, more and more advertisements have been flooding into our lives. Some advertisements exert negative effects on the youth. Therefore some people suggest that advertisements be banned. Do you agree or disagree with this? Give your reasons.
Along with the rapid progress of society, the advertising industry has undergone remarkable development. Every day we are surrounded by all kinds of ads and commercials, which have a profound influence on our daily lives. As a result, there arises a fierce debate concerning the proposal that we should ban all kinds of advertisements.
On one hand, some people are in favor of the idea that advertisement should not be banned; instead it should be further developed. They are of the opinion that advertisement is a good channel which helps promote the exchanges of information. In an era of information, everyone can benefit a lot from the advertisements, not only the manufacturers but the customers. Moreover, the advertisement enables people to catch up with the amazing advance in all fields. From the mushrooming advertisements, people get to know some newest products and the trend of consumption. Thirdly, advertising, to some extent, is not only an industry but an art. Many advertisements are elaborate works of art full of ingenuity and originality, which render great spiritual pleasure to the viewers and add to the picturesque cityscape. In a word, the advertisement is a blessing for modern people.
广告的利与弊（6）
Nowadays we can see advertisements on television every day. Some people believe that advertising on television can bring us benefits, but others don't think so. In my opinion. I’m in favor of the advertising on television.
There are three reasons, I think, for the growing number of advertisement on TV. First a competitive economy, the consumer usually has the choice of several different brands of the same product. Thus, manufacturers are confronted with a problem-How to keep sales high enough to stay in business. They solve this problem by advertising. Through advertising, each manufacturing company tries to convince that its product is best. That is to say the company can realize the accumulation of prospective clients.
Second, most consumers are interested in advertisement. They wish to get from advertisement the first-hand information about new products, which enables them to choose the one they like best. As a result, there is a sharp increase in advertisement on the TV screen.
Last but not least, the advertising on television has become important pastime for people, to some degree. With the use of popular music, and many technologies, and many super stars’ participant, advertisement is no longer boring. So many people, especially the young, enjoy watching advertisement.
In conclusion, TV advertising plays a very important role in economic behavior. With abundant information available on TV, we can make sensible choices as consumers. And, we are more and more attracted by advertisement.
广告的利与弊（7）
Nowadays, with the development of science and technology, fakes appear widely on the market, they range from medicines, 3C products to cooking oil etc. More serious is that these products have entered the Realms of TV advertising, theyhave deeper into human’s lives.
Bad commercial advertisements will undoubtedly take large numbers of side-effect and harm to consumers.If audiences believe the false advertisement and buy the products, both their property and healthy wouldbe damaged. In addition, fake commodities are not only extremely harmful to consumers, as well as the whole society, it break the market order, reduce the credibility of the real business ,make these kinds of product stay away from people’s trust.
In my opinion, for the government, certain policies andmeasures should be taken on the spot, such as dispose the TV station of handingin money, judge the selling fake bad manufacturer criminal punishment, and prohibit the emergence of the harmful advertisement. For the audience, they should strengthen the discrimination ability of the false goods, and would not be cheated by the fake television advertising as the cheap price and convenience.
To sum up, we need to work together to make the false advertisement disappeared in our lives. For me, I will not buy the fake goods, and will report them at the first time. It is time forus to practice whatwe preaches about cracking down on fake goods.
广告的利与弊（8）
Currently, we could hardly live a single day without seeing a celebrity spokesperson promoting a product or a social campaign on TV, net or other media. This is an intensely popular trend that we cannot fail to notice.
There is no doubt that the celebrity spokespeople could boost the sale of a prduct. A host of celebrity spokespersons, however, have emerged as the marketing tool of some companies, even companies producing and selling fake and inferior items. This kind of behavior has produced negative impacts on consumers and whole society, which should be severely criticized and penalized. Of course, as is known to all, everything has both bright and dark sides. Some stars's endorsement of social activities and public campaigns raises public awareness, giving rise to changes in public behavior. In this case, they serve as positive role models of the general public. To name only one case: Pu CX, a household figure, acting as the celebrity spokesman of the China AIDS Foundation, contributes greatly to the cause of AIDS prevention and cure in China.
广告的利与弊（9）
Advertisements appear everywhere in modern society. When you walk along the streets, you can see large boards with pretty girls smiling at you. You read newspapers, and see half of the pages covered with ads. You turn on TV, and you see commercial advertisements again. Whether you like it or not, advertisements fill your life.
In order to attract more customers, advertisements will sometimes go to extremes. Advertisements use every possible means in producing their announcements. For example, to advertise a certain food, advertisers will employ an actor to sit at a table and eat up their seemingly delicious food product while they film him.
Although advertisements enable you to make decisions quickly, sometimes they can cause lots of trouble. There are always many of them and they make you forget what you are sitting there for.
广告的利与弊（10）
Advertisements are everywhere in this world. Through advertisement, people know about a product. Some people think that advertising is generally helpful, while others feel it is annoying. In my opinion, advertisements have both advantages and disadvantages.
On one hand, advertisement provide us with the most direct, comprehensive and detailed information. With advertisement, people can know where the products are available, when we go shopping, we can use the advertisements on TV to know the products effects and prices, it can save some time and money. Some advertisement can even provide entertainment. Some slogans of the advertisements are quite funny and full of positive energy.
On the other hand, advertisement can be harmful. Sometimes, they are misleading and cheating. Some advertisements just full of empty words and the consumers will fall for them. Some advertisers just care about money making, they like to exaggerate the benefits of the goods so that they can gain more profits. Thus, we should pay attention to such kind of advertisements.
To sum up, consumers should be a wise shopper. Do not fall for the fake products. And the governments should do somethings to protect our rights.
广告的利与弊（11）
Turning on the TV, we can see numerous advertisements done by the celebrities including the film stars, singers and so on. Some people believe it is worth the efforts because they think what the stars have said in the ads are true and convincing while some other people worry that the information in the ads may be misleading to the consumers. So far as I am concerned, the advertisements done by the celebrities should be limited.
First of all, the celebrities, while receiving the handsome pay for advocating some products, should be responsible for what they have said in the ads for the credibility is priceless. We have heard of some cases about the false information in the ads and a number of stars have been accused by the customers for their misdeeds. What is more, the customers should become careful and critical about the information they see in TV. It does no harm to think twice before buying the products advertised by the stars. Finally, the government needs to tighten the control over the broadcasting of the advertisement.
To sum up, the stars should be responsible when doing the advertisement and in the mean time, the consumers should be careful when shopping.
广告的利与弊（12）
雅思写作题目：Advertising encourages consumers to buy in quantity rather than promoting in Do you agree or disagree?
雅思写作题目讲解：
广告出题种类两种，一种为大范围的(易写)，如广告的好与坏;一种为考察细节的(难写)，如来自竞争公司的广告对消费者的影响，而此次考试属于后者。所以大家要加强审题练习。
雅思写作范文：
To what extent do you agree or disagree with the following statement?Advertising usually encourages consumers to buy a product or service in quantity rather than promoting its reasons for your answer and include any examples from your own knowledge or
你在多大程度上同意或不同意下面的说法?广告通常鼓励消费者大量购买产品或服务，而不是提高其质量。给出你回答的理由，并举出任何来自你自己的知识或经验的例子。
Advertising is the life of trade as suppliers want to sell things in quantity; however, the success or failure of every advertisement eventually depends on the quality of a product or It may be said that a bad investment is going for quantity over quality, without being aware that customers are becoming more careful with their wallets, especially with the sluggish economy right While quality sounds hard to define, you know that it is quality rather than quantity that
广告是贸易的生命，因为供应商想大量销售商品;然而，每个广告的成功与否最终取决于产品或服务的质量。可以说，一个糟糕的投资是追求数量而不是质量，而没有意识到消费者正在更加小心他们的钱包，特别是现在经济不景气。虽然质量听起来很难定义，但重要的是质量而不是数量。
The greatest thing to be achieved in advertising is believably, and nothing is more believable than the product So, the most powerful element in advertising is the truth, not half For example, a huge advertising campaign will make a bad product fail faster because it will certainly get more people to know that it is
广告所能达到的最大成就是可信性，没有比产品本身更可信的东西了。所以，广告中最有力的因素是事实，而不是半谎言。例如，一场大规模的广告活动会使一个糟糕的产品更快地失败，因为它肯定会让更多的人知道它是坏的。
Although advertising is the most effective way to encourage mass consumption, particularly if the goods are cheap and worthless, the bitterness of poor quality is remembered long after the sweetness of low pricing is In a certain way, quality is like cooking, and you cannot fake good quality any more than you can fake a good
虽然广告是鼓励大众消费最有效的方法，特别是如果商品便宜且毫无价值的话，但人们在忘掉低价的甜蜜之后很久就会记住质量差的苦涩。在某种程度上，质量就像烹饪，你不能伪造好质量比你可以假装一顿美餐。
In conclusion, just because quality is more important than quantity, it does not mean that advertising does not play a decisive role in influencing the public The point is that consumers have now become more prudent in spending behaviors and hence are no longer as penny-wise and quality-foolish as In all events, suppliers should continue investing in advertising their quality products because, if they stop advertising to save money, it would be as stupid as stopping the clock to save
总之，仅仅因为质量比数量更重要，并不意味着广告在影响公众心态方面没有起到决定性的作用。关键是，消费者现在在消费行为上变得更加谨慎，因此不再像以前那样精打细算、质量愚蠢。无论如何，供应商应该继续投资于为他们的优质产品做广告，因为如果他们停止做广告以节省金钱，那就像停止做钟表以节省时间一样愚蠢。
广告的利与弊（13）
TOPIC Advertising is having a bigger influence on our daily Some people believe the negative effects of advertising outweigh the positive What’s your opinion?
我简单地审了一下题，马上确定写作思路为introduction一段，positive一段，negative一段，最后一段写出自己的选择。由于”effects”是复数,所以每段须有两个ideas。开始觉得没啥ideas,没关系，边写introduction边构思，这时候只过了不到两分钟，我就下笔了。
Nowadays, no matter where you get around in a city or even in the countryside, it is pretty easy for you to find one or two signs introducing a This has been increasingly becoming popular in our daily Whether the influence of advertising is good or bad could be examined as (introduction: 54 words)
We will start by talking about the merits of Firstly, advertising is informative, which provides the customers with a quick access to the product Take me as an I am a new resident of Guangzhou, a metropolitan city located in the south of At the very beginning when moving to this city, I did not have a clue about where to purchase all of the necessities for my newly-bought Thanks to the ads on TV and in newspapers, amazingly almost all of the items ranging from furniture to household appliances were settled within a Secondly, consumers can expect to have a best price by comparing and contrasting the prices and specifications of the commodity advertised by different
(body1: 124 words)
However, advertising involves some defects and I would like to list two of them Initially, the popularity of advertisements has been growing along with the increased layout of design as well as showing up in the marketplace more The cost will definitely be passed on to the Furthermore, the generation Y would probably lose their individuality because many of them buy the same goods advertised constantly in media during a certain period of time, which makes them appear
(body2------ 82 words)
After the above analysis of the pros and cons, I tend to be in favor of the positive Undoubtedly, nothing is more important than living in a society where ordinary people can enjoy the conveniences and competitive prices brought by I believe that the negative effects can be minimized through sustainable economic growth and
( 56 words ----总共 316 words)
在整个写作过程，我有意识地应用了下列技巧：
多变表达。如除positive and negative我用了merits and defects， good and bad ，pros and cons。 而advantages and disadvantages来不及用上;还有，advertising=ads=advertisements=commercials， commodity=goods=product=item 等等。
尽量使用长句，由大量采用过去分词短语及现在分词短语修饰名词来实现，从句也不少;
举出最少一个实例，不讲任何空话，不含任何与考题无关的内容;
注意名词的数及谓语的时态;
用情态动词及程度副词来把握语气;
最后采取归纳法，并对negative effects提出solutions。
广告的利与弊（14）
Customers are faced with increasing amounts of advertising due to the competition among To what extent do you think consumers are influenced by advertisements? And what measures can be taken to protect their interests?
作文：
Recently, I found on the internet that advertisements are regarded as another term of pollution to the However, hardly could anyone imagine the world it as it certainly brings huge amount of As far as I could tell, the amount of pros that advertising has brought to people has far exceeded its
In the first instance, advertising is the sales gimmick to In such sort of market, firms complete with each other to gain the market However, they will be reluctant to increase or lower their price because the information is interdependent and consumers have got tones of other Therefore, the only way to promote their sales will be through Some consumers, on the other hands, do find such information useful while choosing what to There is a common sense in it: hardly could an inefficient and stagnant firm invest a great deal of money on In addition to that, big firms are able to lay the cornerstone to provide goods and services with better quality, which might benefit the
Nevertheless , some argue that people will be easily swayed by advertisement featuring with beautiful movie stars and make irrational decisions or even buy goods on impulse especially when talking about youngsters with less consciousness and This is still a rather minor We can tackle this by taking some For example, to educate young people not buying goods they don’t need and maybe set a regulation of age limits on purchasing certain goods like cosmetics and high-tech
To conclude, advertisements in my opinion will hardly influence people’s purchasing Instead, some well-made advertisements can approve he aesthetical capability of the Although youngsters are worried in this advertising explosion century, education and recognition can prevent them from being coned to a great
广告的利与弊（15）
Some people think advertising may have positive economic effects, while others think it has negative effects on individuals because it will make people feel dissatisfied about what they have and who they
Discuss both views and give your own
一些人认为广告对经济有积极的效果，然而其他人认为它对于个人有消极的影响，因为它会让人们对于自己所拥有的东西和自己的现状不满足。
讨论双方并给出你的观点
()
Sample Writing:
Nowadays, advertising is Be it routine happenings in our daily It’s strong presence is considered as a double-edged sword which means that there are positive as well as negative People in favor of advertisement argue that it benefits economy at all levels, whereas those oppose to it stress on the negative influence towards This essay will discuss both the beneficial and detrimental effects of adverts and conclude my
omnipresent 无处不在的
routine happenings 常规的事情
presence 存在()
double-edged sword 双刃剑
detrimental 不利的
Advertising can contribute to economic development in many For enterprises, it helps increase value of products and develops brand awareness, preference and loyalty, so that sales are urged and overall cost is For the whole society, advertising can encourage companies to compete and provide new products as well as better services which result in greater vitality of the Also, more job opportunities are created as the demand for products and services go up because of
enterprise 企业
brand awareness 品牌意识，品牌知名度
brand preference 品牌偏好
brand loyalty 品牌忠诚度
urge 促进，推动
vitality 活力
On the flip side of all the great things advertising offers us, there are many negative aspects to be seen at individual Advertising aims to present a product in the best light possible, and the dramatization made up of catchy jingles, ideal special effects and desirable scenes lead to people’s unrealistic expectation of the product and People can not distinguish between what they want or desire for and what they really Powerful, visual advertising presentations compel consumers to purchase goods, services and ideas as a way to achieve emotional fulfillment and to "keep up with the Jones". What’s more, the persona in adverts is usually flawless which make people expect more than they can For example, advertising communicates that men should be handsome, tall, athletic, caring husbands, thoughtful fathers at all These images are often
flip side 反面
dramatization 戏剧化
catchy jingles 朗朗上口的音乐
unrealistic 不现实的
distinguish between … and … 区分…和…
compel 强迫，促使
emotional fulfillment 情感上的满足
keep up with the Jones 和左邻右舍攀比
persona 人设
flawless 无瑕疵的，完美的
athletic 体格健壮的
unattainable 不可达成的
With all these pros and cons of adverts to be considered, I am convinced that taking a balanced view is appropriate at present, since advertising industry is developing, and time will tell All we need to do now is to prevent the potential hazards from affecting people’s
hazard 风险
广告的利与弊（16）
Some other people think advertisements can help us make better choices about what to buy by offering us the latest information about various goods. Moreover, many well-done advertisements are popular and entertaining, which appeal to the consumers. However, too many advertisements can be annoying. So we should develop advertising properly.
In my opinion, ads is like a two-side sword. Anyway, we can be wise if we are able to distinguish between fiction and fact.
随着广告业的发展，广告已经与人们的生活联系在一起。广告是好还是坏？我们进行了一个讨论。有些人认为广告没有告诉关于这个产品的实际。同时，广告在电视和收音机上占用了太多的时间，在报纸和杂志上也占用了太多空间，浪费了很多纸。更糟的是，一些虚假广告欺骗人们去买他们的东西。因此，他们认为广告应该被取缔。
其他一些人认为广告通过提供最新的各种各样的商品信息，可以帮助我们做出更好的购买选择。此外，许多好广告很受欢迎很有娱乐效果，能够吸引消费者。然而，太多的广告会让人讨厌。所以我们应该采取正确的方式发展广告。
在我看来，广告就像一把双刃剑。无论如何，如果我们能够区分小说和事实我们就会是明智的。
相关标签: 广告Advertisement 优点Advantage
广告的利与弊（17）
Nowadays, no matter where you get around in a city or even in the countryside, it is pretty easy for you to find one or two signs introducing a product. This has been increasingly becoming popular in our daily lives. Whether the influence of advertising is good or bad could be examined as follows.
We will start by talking about the merits of advertising. Firstly, advertising is informative, which provides the customers with a quick access to the product needed. Take me as an example. I am a new resident of Guangzhou, a metropolitan city located in the south of China. At the very beginning when moving to this city, I did not have a clue about where to purchase all of the necessities for my newly-bought flat. Thanks to the ads on TV and in newspapers, amazingly almost all of the items ranging from furniture to household appliances were settled within a week. Secondly, consumers can expect to have a best price by comparing and contrasting the prices and specifications of the commodity advertised by different suppliers.
However, advertising involves some defects and I would like to list two of them herein. Initially, the popularity of advertisements has been growing along with the increased layout of design as well as showing up in the marketplace more frequently. The cost will definitely be passed on to the customers. Furthermore, the generation Y would probably lose their individuality because many of them buy the same goods advertised constantly in media during a certain period of time, which makes them appear alike.
After the above analysis of the pros and cons, I tend to be in favor of the positive effects. Undoubtedly, nothing is more important than living in a society where ordinary people can enjoy the conveniences and competitive prices brought by commercials. I believe that the negative effects can be minimized through sustainable economic growth and education.
雅思英语作文：广告的利弊_The Advantages and Disadvantages of advertising
It has always been difficult to assess the contribution of advertising. This issue is fraught with controversy, with concern being expressed over the harmful effects of advertising. Below are some arguments against this concern.
It is important to recognize that one of the key functions of advertising is to supply consumers with adequate and accurate information about all of the alternatives available to them. Every now and then, advertising is criticized on the ground that it can manipulate consumers to follow the will of the advertiser; however, evidence supports an opposing view that advertising merely promotes products that are most likely to satisfy consumers' wants. In simple terms, it is consumers rather than advertisers who decide what are advertised.
Advertising also plays a significant role in fostering full employment and facilitating economic well-being. By conveying marketing information constantly to the target audience, advertising speeds the consumers' acceptance of new goods and technologies. It guarantees the high turnover rate of the manufactured goods and therefore, sustainability of a business. It is also agreed that advertising is one of the main sponsors of a large number of other industries, for example, the entertainment industry― particularly sports, music, and theatrical events.
Unarguably, advertising is criticized every now and then for misleading the public. However, the rapid development of advertising itself has provided a solution to this problem, as the information delivered to the audiences has made them knowledgeable consumers. Under this circumstance, they can easily distinguish inferior products from quality products with their knowledge. The misleading effect of advertising will be counteracted over time.
To summarize, advertising suggests what consumers need and contributes partly to economic development. In this sense, advertising is of great value to people and the society. The general perception of advertising as a source of misleading information is in fact a bias.
高中英语作文范文：广告的利弊_The Advantages and Disadvantages of advertising
Advertisement is omnipresent in our modern society. It seems wherever we go, such small ads will greet our eyes: the supermarket, the subways, the stop sighs, the walls of public buildings, the garbage cans, and whatsoever. The ads can be about everything from selling mobile phone, renting houses, treating difficult diseases to producing fake diplomats. (from domestic articles to machinery, from toys to aircrafts.)It’s no exaggeration that we live in the world of advertisement. The advantage of the ads is self-evident. They provide us with a good collection of goods and service, from which we can make our best choices. For the manufacturer, they can take advantage of the ads to project the characters of their products so as to seize the vision of the consumers and gain them huge However, we cannot belittle the disadvantages of the ads. To many ads do spoil our daily life and waste our time. They interrupt the TV programs, filling our letterbox, and ruin our appreciation of nature in place of interests. People often feel burdened with the ads instead of satisfying with them. On the other hand, some of the ads are illegal, spreading false information and planning to treat people who are eager to solve their problems. It’s high time we took urgent and effective measures to curb this phenomenon. Firstly, we should intensify the effects to supervise the ads markets. It’
s crucial that we must regulate the ads market strictly to avoid someone’ s availing himself or herself of the loophole of the market management. Secondly, whoever takes advantage of ads treating consumers should be punished or imprisoned. Thirdly, we should educate people to abide by the law and give priorities to honesty and credit. Only when putting these measures into practice, will our society be purified into a paradise for us to live in.